Product Optimizer

Open Product Optimizer

Product Optimizer, a PirateSERP tool in the Products group of the sidebar, rewrites a product description in one of 15 writing styles. It runs on your own OpenRouter API key and the model you choose, so save both in Account Settings first. Read API keys for setup.

Rewrite a description

1. Select the project and, when offered, a Business product.
2. Choose Paste text or Product URL.
3. Paste the current text into Product description, or enter the public product page in Product URL.
4. Optional: In Product specifications (optional), enter up to 3,000 characters of specifications. In Supporting source URL (optional), enter a page that supports them.
5. In Optimization style, choose a style.
6. Click Optimize.

Send either a product URL or a pasted description, not both. With Product URL, Product Optimizer reads the text from the product page. If the page yields little or no usable text, paste the description instead. A description longer than 60,000 characters fails rather than being shortened.

The rewrite runs in the background, so a long rewrite on a slow model can take several minutes. The result appears when the model finishes. If you leave the page while Optimizing shows, the finished rewrite still appears in History. To stop a run, click Cancel; a canceled run saves nothing to History.

A saved Business product can fill the description, product URL, specifications, and supporting URL. Check that the filled values describe the selected product. Read Projects to save products.

Product Optimizer treats your specifications as unverified input, and it does not open the supporting source URL.

Choose a style

Every style keeps the facts, numbers, qualifications, and attributions in your description, and none adds claims your description does not support. Each rewrite names the product's entities and states their attributes, such as materials, dimensions, and capacities, when your description supplies them.

Style	What the rewrite does
Authoritative	Uses confident, direct wording, and keeps your qualifications.
Technical	Uses precise technical terms for facts already stated.
Unique	Uses distinctive but familiar phrasing without changing meaning.
Fluent	Improves sentence flow and merges repeated explanations.
Clickable	Opens with a clear, specific line built from the stated benefits.
Diverse	Uses inclusive language.
Quality	Highlights quality where the description supplies evidence.
Competitive	Highlights differentiators the description states, with no invented comparisons.
LLM Ranking	Organizes the stated facts clearly for readers and AI answer engines.
Formatted	Organizes the same information with Markdown headings and lists.
FAQ	Turns the stated information into questions and answers.
Advertisement	Writes concise advertising copy with a call to action, without invented urgency or testimonials.
Multilingual Flair	Adds a few recognizable expressions from other languages where they keep the meaning.
Minimalist	Uses the shortest plain wording that keeps every fact.
Storytelling	Presents the stated facts as a sequence, without invented characters or experiences.

A style does not verify specifications or guarantee search performance. Publish only claims you can support.

Fix a failed rewrite

Read the message shown after a failed rewrite:

• Out of credits: add credits to your OpenRouter account, or change the key in Account Settings.
• Rejected key: check or replace your OpenRouter API key in Account Settings.
• Rate-limited: wait a minute, and try again.
• Other OpenRouter error: try again, or choose another model in Account Settings.

Check the facts in a rewrite

After a rewrite finishes, the Fact check table lists the facts in your description and in the rewrite, and matches them one by one. Each row shows the exact sentence from your description beside the matching sentence from the rewrite, and the status as a word:

• Changed: the same fact has a different number, unit, qualifier, or negation. Compare the two sentences and correct the rewrite if the change is wrong.
• Added in rewrite: the rewrite states a number, model code, negation, qualifier, or name that your description does not contain. Confirm it against your source, or remove it.
• Missing from rewrite: a fact in your description does not appear in the rewrite. Restore it if it matters.
• Reworded (checked by model): the wording changed, and a model confirmed that the same fact is stated. The model check runs for English text when your account has an OpenRouter key. Without one, these rows keep their Changed, Added, or Missing status. Rows that a model decided are labelled Checked by model.
• Preserved: the fact appears in both texts. These rows are collapsed, so open Preserved to see them.
• Not evaluated: the check could not run for this text, and the row says why. Numbers and model codes are checked in every language. Wording checks, such as negations, qualifiers, names, materials, colours, compatibility, and warranties, run for English only.

A banner reads Review before publishing when any fact is changed or added. Reworded rows do not count toward it. The table never gives a score.

Units are not converted. If the rewrite switches 2.5 in to 6.35 cm, the row shows a unit change with both values, so you can decide. The check compares the two texts only. It does not confirm a fact against the web, and a matching fact is not necessarily true, so check your description as well. Rewrites saved before the fact check existed show it as not evaluated.

Review and reuse the result

Compare Result with the product details and the source page. Result also shows the model that wrote it. Correct unsupported claims. To copy the text for your store, click Copy.

History saves each rewrite for the active project with its style, date, and source URL. To copy an earlier rewrite, click its Copy button. To remove a rewrite, click Delete. To find rewrites saved under another project, switch projects. Product Optimizer does not publish changes to your store.

To write a buying guide that compares several products, use Product Roundup.